My African is a new start-up company in Dubai that manufactures and trades African shea butter produced at local communities in Ghana. A significant part of the revenue goes back to these communities.
Its business model is a balancing act between the ability to give back to communities as much as possible while at the same time making the product attractive to Western consumers. The brand reflects that sentiment drawing deeply on African motifs in an elegant way.
Third Rail Graphics is a boutique creative agency domiciled in Dubai, United Arab Emirates. We operate as a network of highly skilled and experienced creatives from Europe and the Middle East that mobilize on a project basis. We are graphic designers, illustrators, social media experts, developers and product managers.
Marketing managers often find themselves between the rock and a hard place.
Their budgets do not allow them to use services of big international agencies, and at the same time, they are often short on resources that could provide them with essential marketing aspects such as creative graphic design, digital online presence, events or integrated marketing communications.