Postepic is a mobile app that allows users to capture quotes from the books they read and turn them into beautiful and instantly shareable images. It uses the OCR (text recognition) technology to add custom fonts and backgrounds to the captured text.
This project was funded and developed by myself and two other partners. My responsibility was to develop all aspects of branding, visual elements and communication channels.
Third Rail Graphics is a boutique creative agency domiciled in Dubai, United Arab Emirates. We operate as a network of highly skilled and experienced creatives from Europe and the Middle East that mobilize on a project basis. We are graphic designers, illustrators, social media experts, developers and product managers.
Marketing managers often find themselves between the rock and a hard place.
Their budgets do not allow them to use services of big international agencies, and at the same time, they are often short on resources that could provide them with essential marketing aspects such as creative graphic design, digital online presence, events or integrated marketing communications.